Former Blackberry Executive Pivots To Weed, Set To Open Cannabis Store In Kitchener, Ont.

“The irony is that cannabis has been demonized, while the excessive consumption of alcohol, a literal poison, is celebrated. This is why we believe strongly in the normalization and de-stigmatization of cannabis.” Owen Allerton, a former director with Blackberry, says that while alcohol is commonplace in corporate environments despite its harms, cannabis still carries a stigma. “A startup with beer in the fridge is seen as ‘cool’, and it is entirely normal for a sales…