Seniors Drive Shift of Cannabis Perceptions Towards Wellness

Perhaps the greatest challenge facing the movement to legalize cannabis is the need to overcome decades of disinformation proliferated through War on Drugs propaganda. And if the good fight is to be won, it will require a shift in the common perception of cannabis – from dangerous, gateway drug to safe and effective medicine. The prohibition-era re-branding of cannabis as medicine made its first major breakthrough in 1996 with the passage of Proposition 215 –…

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Author: Abbie Rosner, Forbes